General Motors Global Leadership Conference Centennial Anthem (2008)

Created for the GM Global Leadership Conference, this video closed the meeting.  Our goals were to remind viewers that the company is part of the fabric of their lives and inspire them to think about how they will participate in its reinvention for the next hundred years.

Comparing this with an earlier video we produced on the Centennial topic provides an interesting look at how both Playhead’s design aesthetic and GM’s Centennial communications strategy evolved over the three year gap between the two videos.

See Also:  General Motors Centennial Video Pitch (2005)

Credits:
Jonathon Robinson
Chris Zitelli
Tim D’Amico
Bill Dwyer
Michael McCurry
Mark Flesher

Original Music by Gralick Music & Sound

Created for Aquila Productions

This entry was posted on Monday, March 10th, 2008 at 8:37 AM. It is filed under All Videos, Favorite Videos and tagged with , , . You can follow any responses to this entry through the RSS 2.0 feed.

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