General Motors Corporate Anthem (2008)

This was created originally for the 2007 Frankfurt Auto Show and was updated with localized language and product for each sequential Auto Show General Motors attended around the world for the entire 2007-08 season including New York, Detroit, LA, Seoul, Shanghai and Paris.

The video won a 2008 Telly Award, is the most popular, most requested piece of media we’ve made to date for GM and is still being played at events as of 2009.  It is one of our favorites.

A lot of the people and products featured we shot specifically for this video.

Credits:
Jonathon Robinson
Mark Flesher
Bill Dwyer
Michael McCurry
Mark Raker

Detroit Crews Provided by Jeff Moon Productions

Original Music by Gralick Music & Sound

Created for Aquila Productions

This entry was posted on Thursday, April 10th, 2008 at 8:26 AM. It is filed under All Videos, Favorite Videos and tagged with Brand Anthem, General Motors, HD. You can follow any responses to this entry through the RSS 2.0 feed.